Mahone Bay Tourism & Chamber Of Commerce Unveils New Brand Identity
Our longtime partner Mahone Bay Tourism & Chamber of Commerce has launched a new brand identity that honours the town’s heritage while looking ahead…
FOR IMMEDIATE RELEASE
Mahone Bay, NS — January 15, 2024
We’re pleased to share that our longtime partner, Mahone Bay Tourism & Chamber of Commerce, has launched its new brand identity, a vibrant step forward that honours the rich heritage of our beloved town. The rebrand reflects the Chamber’s ongoing commitment to fostering community spirit and promoting the unique charm of Mahone Bay.
A Nod to the Past, A Leap into the Future
The new logo, developed through months of dedicated work by a committed committee, seamlessly blends tradition with innovation. While the iconic imagery of Mahone Bay’s churches continues to be a focal point, the design introduces elements of the Nova Scotia flag, symbolizing a deep-rooted connection to the province and its values, as well as the sun as a nod to the beauty of our surroundings.
This rebranding decision came after the original logo, long shared with the town, was reacquired by the town. The new logo represents not just a visual change but a strategic move to distinguish the identities of the Chamber and the town, fostering a unique brand presence in the hearts and minds of residents and visitors alike.
Engaging Community and Beyond
“The new brand identity is more than just a logo; it’s a reflection of our collective vision for Mahone Bay’s future,” said Michael Broley, our founder and creative director and a Board Member of Mahone Bay Tourism & Chamber of Commerce. “We’re excited to unveil a symbol that captures both our heritage and our forward-looking aspirations. It’s a logo that belongs to the entire community.”
About Mahone Bay Tourism & Chamber of Commerce
Mahone Bay Tourism & Chamber of Commerce has been a cornerstone of the Mahone Bay community, dedicated to promoting the town’s unique attractions, supporting local businesses, and fostering a sense of community pride. Its mission is to showcase the beauty and vibrancy of Mahone Bay to the world.
For more information about Mahone Bay Tourism & Chamber of Commerce and its new branding, please visit mahonebay.com or contact newsletter@mahonebay.com.